Marketing Management (Record no. 108222)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00535nam a2200217Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 81-203-2799-3 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | X:8 P6;1 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | KOTLER (Philip); Keller (Kevin Lane) |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher | "Prentice Hall of India, New Delhi" |
| Year of publication | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 1-729 |
| Other physical details | 0 |
| Type of unit | Paper |
| 365 ## - TRADE PRICE | |
| Price amount | 0 |
| 563 ## - BINDING INFORMATION | |
| Binding note | Paper Pack |
| 652 ## - SUBJECT ADDED ENTRY--REVERSE GEOGRAPHIC (BK MP SE) [OBSOLETE] | |
| Geographic name of place element | Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BB |
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note | UG |
| Lost status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Accession Number | Koha item type | Public Note |
|---|---|---|---|---|---|---|---|---|
| Tamil Nadu Agriculture University, Coimbatore | Tamil Nadu Agriculture University, Coimbatore | IInd Floor BBS RackNo.3.6 | 27/02/2009 | 0.00 | 000162568 | Book bank | 0.00 |